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Tim Butler helps companies thrive by developing tailored strategies to address their regulatory compliance challenges and vigorously defending them in government enforcement actions and bet-the-company lawsuits.

A former prosecuting attorney for the Federal Trade Commission (FTC) and former senior official in the Georgia Attorney General’s Office, Tim has led the defense of dozens of government investigations and enforcement actions brought by the FTC, the Consumer Financial Protection Bureau (CFPB), and the various state attorneys general. Tim also regularly defends clients in bet-the-company lawsuits, including complex business disputes and consumer class actions alleging privacy, false advertising, and unfair or deceptive business practice claims.

Tim is an experienced guide for companies struggling with regulatory complexity. He offers clear advice that helps his clients meet the demands of the ever-growing set of laws and regulations governing data privacy and cybersecurity, advertising and marketing practices, and consumer financial products and services. Clients rely on Tim’s business-minded and practical strategies to address their most difficult regulatory compliance challenges.

A graduate of the University of Chicago and Stanford Law School, Tim is a prolific author and regularly speaks to industry and trade groups about the evolving privacy landscape, about cutting-edge issues affecting payments and fintech companies, and about developments at the FTC, the CFPB, and within the state attorneys general community.

Recent Texas Banking Commissioner consent orders involving OKX and Triple A address the application of state money transmission licensing requirements to certain stablecoin-related activities.
Continue Reading Texas Banking Commissioner Penalizes 2 Crypto Firms for Unlicensed Money Transmission Involving Stablecoins

On Sept. 15, 2026, Federal Trade Commission staff published FAQs to help the automobile industry comply with the FTC Act. Consistent with the FTC’s recent focus on pricing transparency, the guidance reiterates that the advertised price of a vehicle must be the actual price any consumer can walk in and pay, excluding only charges the…

On Sept. 16, 2026, California enacted SB 1050, which imposes significant disclosure requirements on the use of a “synthetic performer” in advertisements. … Continue Reading California Enacts SB 1050, Requiring AI ‘Synthetic Performers’ Disclosures in Advertising

This GT Alert summarizes the state-law developments and highlights practical compliance considerations for businesses that develop, sell, or use algorithmic pricing tools.
Continue Reading Algorithmic Pricing Under Fire: State Restrictions on Personalized and Surveillance Pricing

FTC seeks public comment on a proposed policy statement addressing personalized pricing and how the FTC Act Section 5 may apply to data-driven pricing practices.
Continue Reading FTC Seeks Public Comment on Proposed Policy Statement Regarding ‘Personalized Pricing’

The Federal Trade Commission recently announced settlements requiring three co-founders of cryptocurrency platform Celsius Network (Celsius) to pay a total of $16.5 million to resolve claims arising from the agency’s 2023 enforcement action against Celsius and its executives. The settlements also impose permanent restrictions on the executives’ ability to market or sell certain financial and cryptocurrency-related products and services.
Continue Reading FTC Secures $16.5 Million Settlements with Celsius Network Co-Founders